Ease The Don‘s cinematic “Alive For It” visual, captures the essence of this meaningful single. With a powerful display of the realities in the inner cities of Los Angeles. The video begins with Ease at the liquor store, going about his day as usual. After a random traffic stop and a reach for his wallet, Ease begins to walk through fellow pedestrians. But he then discovers he might just be a 2022 version of Patrick Swayze in Ghost. Thankfully however, it was all a terrible nightmare and he makes it home safe, grateful he is alive for it.

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