J. Cole has been relatively quiet following his short beef with Kendrick Lamar earlier this year. The feud ended in early April following Cole’s meaningful decision to delete his responding diss track “7 Minute Drill” from streaming platforms. This week, he is seemingly ending his short Hiatus with the release of his latest music video for the single “Trae the Truth in Ibiza.” On Tuesday, he made the surprise release of the visual in true J. Cole fashion. Additionally, The visual was uploaded to Cole’s additional YouTube account Might Delete Later.
Futhermore, J. Cole pulled out old footage which was included in this visual. The footage is comprised of a young Cole from 2012 while on a trip to Ibiza. He takes this expedition with Trae The Truth. The video starts off with grainy footage of Cole and Trae from present day. The Duo converse about how J. Cole searched for footage of their 2012 trip. The old footage took up most of the visual. At the end of the just under 5 minute visual, Trae the Truth finishes up the rest of the visual with modern day footage of his song ending verse. You can check out the visual down below.
Watch “Trae the Truth in Ibiza” by J. Cole below
The single “Trae The Truth in Ibiza” is a single from Cole’s latest mixtape “Might Delete Later.” The mixtape accumulated extreme success immediately following it’s release. The project debuted at number two on the Billboard 200 chart which 115,000 units. The project included features from artists such as Ab-soul, Cam’ron, Bas, Central Cee, Ari Lennox, Gucci Mane, and Young Dro. Additionally, the single “Trae The truth in Ibiza” received a billboard entry at number 66 on the Billboard Hot 100 chart shortly after it’s release.
Moreover, J. Cole continues to preheat the oven as fans still await the release of “The Fall Off” album. However, he continues to remain in headlines including his viral feature on Cash Cobain’s single “Grippy.” Nonetheless, his latest video for “Trae The Truth in Ibiza” reminds fans of how far he has come in his career. Nostalgia indeed.
