Rolling Loud is one the world’s biggest hip hop festivals, and this year it returned to Inglewood, CA to celebrate 10 years of fostering music artists’ visibility. This festival is for the ultimate music lover who has their finger on the pulse of music culture. As it serves a mix of chart-toppers and rising stars that left us hyped and ready to update some of our playlists for 2024.
Rolling Loud California 2024 was more than just a festival—it was a wild ride through the current music scene. From the lineup stacked with superstars, to surprise guest appearances, and the carnival vibes that had everyone feeling like a kid again, Rolling Loud was the ultimate hip-hop playground. This year was more unconventional, with a 4-day lineup (including Ye & Ty Dolla $ign), instead of the usual 3 days.
However, over the past decade, Rolling Loud has been the stage for unforgettable performances and pivotal cultural moments. Rolling Loud California 2024 affirmed the festival’s ongoing ability to captivate audiences and shape conversations well into the future. All three/four days of the L.A. edition of the World’s Largest Hip-Hop Festival was truly remarkable, featuring the best of the best headliners and performances alike. Some highlight performances came from Ye, Nicki Minaj, YG, PartyNextDoor, Rae Sremmurd, Sexyy Red, Post Malone, Bryson Tiller, Flo Milli, Summer Walker, Future & Metro Boomin, Don Toliver, and more.
Future & Metro Boomin Closed Out The Last Night
This past weekend, March 14th to March 17th, the City of Champions played host to the hip hop extravaganza of the year, drawing crowds from coast to coast. The Ethika, GoPuff, and Culture Kings stage was filled with heat all weekend. In addition, Culture Kings served as the official streetwear retailer at the renowned hip-hop festival, presenting an exclusive ‘Rolling Loud’ merchandise capsule commemorating the partnership.
Top 7 moments from Rolling Loud
Remixd Magazine was there to soak up every second of the action, armed with our press pass! Here’s a sneak peek at what you missed. Here’s our top 7 highlights from the festival:
1. Headliner Heaven
Ye & Ty Dolla $ign, Nicki Minaj, Post Malone, Future & Metro Boomin turned the stage into a realm of harmonious enchantment. Specifically, Post Malone’s return to the stage was a huge moment. Post Malone’s comeback to the Rolling Loud stage on the festival’s first night was nothing short of spectacular. After a hiatus since 2021, the genre-blending sensation returned to deliver a set that transcended expectations. With a backdrop of Hollywood Park’s vibrant atmosphere and stellar performances from the likes of $uicideboy$, Summer Walker, and Big Sean earlier in the day, Post Malone seized the spotlight. From chart-toppers like “Better Now” and “Sunflower” to the crowd favorite “White Iverson,” Posty had the audience in the palm of his hand.
2. Future x Metro Boomin’s Fiery Finale:
The night soared to new heights with the dynamic duo of Future and Metro Boomin commanding the stage for a finale that set the night ablaze (literally). Amidst a spectacle of pyrotechnics and laser effects, Future and Metro unleashed an arsenal of hits, spanning from classics like “Mask Off” to the latest tracks from their upcoming joint album WE DON’T TRUST YOU. However, the energy reached its peak when Travis Scott made a surprise appearance, joining forces with the duo for a performance of “Cinderella.” With additional contributions earlier in the evening from Don Toliver and Quavo, the set was a masterclass in collaboration, leaving the audience exhilarated and hungry for more.
3. Nicki Minaj’s Pink Friday Extravaganza
Friday at Rolling Loud California belonged to none other than the incomparable Nicki Minaj, whose Pink Friday takeover left an indelible mark on the festival. Celebrating her iconic albums and igniting the stage with her unparalleled presence, Nicki delivered a performance fit for royalty. From timeless classics to the latest hits, she captivated the crowd with a flawless display of showmanship and artistry. As the Queen of hip-hop graced the stage, the festival atmosphere transformed into a sea of pink, with fans immersed in the immersive world of Nicki’s iconic universe.
4. Being Able To Get A Tattoo
Who needs souvenirs when you can leave Rolling Loud with some fresh ink! The festival offered up free tattoos, turning bodies into living canvases of self-expression. Talk about wearing your love for hip hop on your sleeve! This was a highlight activation since it made the experience all the more memorable.
5. Desto Dubb’s ‘That’s A Awful Lot Of Cough Syrup’ Carnival Activation
Celebrity fashion designer, stylist, and Hip Hop personality Desto Dubb and his popular streetwear brand ‘That’s A Awful Lot Of Cough Syrup’ held one of the best activations this year. Moreover, he took over Rolling Loud’s ENTIRE Carnival and had not one, but two retail stores onsite for THE ultimate experience. Rolling Loud wasn’t just about the music—it was a full-blown carnival extravaganza! From dizzying rides to mouthwatering treats, the festival grounds transformed into a playground of fun and frolics that had us feeling like kids again.
6. Surprise Guest Appearances
From Post Malone bringing out Quavo, to Future & Metro Boomin bringing out Travis Scott, all three days were filled with surprises! Furthermore, Byson Tiller brought out Lola Brooke, and Chief Keef had the crowd going wild when he brought out Sexyy Red. YG brought his boo, Saweetie on stage, followed by a heartfelt proclamation of his love for her. Lastly, would it be a Ye appearance without his twin North West by his side? We can answer that for you, nope! These unexpected collaborations added a thrilling twist to an already electrifying lineup, convincingly demonstrating that at Rolling Loud, anything is possible.
7. Unforgettable Standout Performances From Newcomers
Moreover, the festival’s lineup was a powerhouse of talent, with standout performances leaving an incredible impression on all who attended. From the soulful melodies of Summer Walker to the infectious energy of Flo Milli and Larry June, each artist brought their A-game to the stage. Sexyy Red, Anycia, PartyNextDoor, 310 Babii, and Don Toliver delivered sets that resonated deeply with fans, creating moments of pure euphoria. As the audience sang along and vibed to every beat, it was clear that Rolling Loud wasn’t just a festival—it was an unforgettable celebration of hip-hop culture in all its diversity and vibrancy.
Furthermore, Rolling Loud 2024 wasn’t just a festival. It was a true experience of hip hop culture. As the music fades and the lights dim, we are left with memories that will last a lifetime! Peace out, Rolling Loud! See you next year!
If you missed any of the action, check out the Rolling Loud official playlist!
Ready for Rolling Loud 2025? Good news! You can get your tickets here!
