Tyla is taking her talents to South Africa. Today, she releases the music video for “JUMP” and fans are excited. Following the highly anticipated release of Tyla’s debut studio album (TYLA), the music world has been set ablaze by the infectious energy of “Jump.” The song features Gunna and Skillibeng, who also appear in the video. The frenzy on social media has been nothing short of explosive. The track has been received, with nearly 5 billion TikTok views and close to 2 million creations. Today, fans receive a visually stunning new video for “Jump” and it takes place in South Africa.
The video is shot against the backdrop of the vibrant Hillbrow neighborhood of Joburg and the neighboring Kliptown. This is what makes the “Jump” video exude an aura of superstardom. Tyla and her entourage navigate through scenes of organized chaos. The visual is all expertly captured by the visionary director NABIL. His previous work on “Truth Or Dare” has already amassed over 20 million views since its February release. Moreover, following the release of “Water,” Tyla is experiencing new heights in her career.
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Watch the “Jump” music video by Tyla below
The release of the “Jump” video coincides with a surge in chart performance, further solidifying Tyla’s status as a musical force to be reckoned with.
However, with a string of chart-topping singles under her belt, Tyla’s influence shows no signs of slowing down. Her debut album marked her as the highest-charting African female soloist on the Billboard 200 Albums Chart, securing her a place among music’s elite. Nominations for four awards at the 2024 BET Awards, including Best New Artist, further cement her status as a rising star in the industry.
Furthermore, as Tyla’s star continues to ascend, her journey from breakout artist to global sensation serves as a testament to the power of talent, perseverance, and the support of her devoted fanbase. With each new milestone, Tyla proves to leave a mark.
